For Real Estate Professionals
Caroline Bass

Caroline Bass

Caroline Bass is a Senior Vice President and Associate Broker with Citi Habitats in New York City. Recently selected as one of Forbes, “Top 30 under 30 in Real Estate” for 2011, Caroline has closed an estimated $30 million in rental deals since joining the business in 2005 and has worked with some of New York’s most high profile clients including Tim Gunn.

3 Ways to Grow your Rental Client Base

Expanding the reach of your business into the rental market has the power to produce big opportunities and other benefits. And one of the best parts about investing in the untapped rental business is that it doesn’t require connections to start out – simply taking the initiative will deliver results. When I moved to New York [...]

3 Ways to Turn Renter Clients into Buyer Clients

Working with renters is a business in and of itself. However, nothing beats a rental client who’s been bitten by the ownership bug and is ready to make his or her first purchase. For agents who work in both sales and rentals, here a few key ways to make sure you position yourself as a [...]

3 Reasons Sales Agents Should Consider Rentals

As real estate agents, at the end of the day, we’re in business to make money, and our bottom lines don’t discriminate. Complaints about the market changes over the past few years just make me shake my head.  I like to look at change not as an obstacle, but as an opportunity. For agents, one [...]