Ginger Wilcox, Director of Industry Marketing

Ginger Wilcox is Director of Industry Marketing at Trulia.
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5 FREE Ways to Expand Your Business on Trulia

5 Free Ways to Expand Your Business on Trulia View more presentations from Trulia (1) Get Recommended on Trulia (2) Connect with local buyers and sellers on Voices (3) Update your open home times (4) Personalize and send client listing reports (5) Add Trulia widgets to your blog or website.

Trulia Estimates Launches in Beta

We recently launched the beta of Trulia Estimates, a new tool that provides an estimate of a home’s worth and helps inform decisions, whether you’re buying, selling, renovating or refinancing. Trulia Estimates, built by an in-house team of experts, is another way we can provide useful information about homes and places across the country. Plus, [...]

How to Educate Your Buyers Before They Move to the Neighborhood

For most home buyers, buying a property isn’t just about the house, it’s about the neighborhood. Making a decision about where they want to live is a crucial part of the home buying process. In addition to determining if they are going to buy a three bedroom, two bathroom rancher or a 4 bedroom, 2 [...]

4 Marketing Lessons You Can Learn From the Jersey Shore

When you think about the Jersey Shore what comes to mind? Trashy twenty-somethings. Guidos and Guidettes. The Situation. You probably don’t think of stellar marketing advice. Yet, last week the Jersey Shore set an MTV record for season premieres with 8.8 million viewers for it’s 4th season debut. What makes the show so popular and what [...]

7 Deadly Sins of Overpricing

Your browser does not support iframes. “We can always go down, but we can’t go up.” Have you ever heard that from a client? If you have been on many listing appointments, you have probably heard this statement once or twice. When setting the sales price of their home, many sellers are tempted to tack [...]

6 Reasons Your Clients Should Google Their Address

The amount of information available on the web is staggering. Google indexes billions and billions of webpages, and has an index of roughly 100 million gigabytes. With virtually any type of information imaginable, it makes sense for homeowners to do regular internet searches for their home’s address and be aware of what type of information [...]

Trulia Social Search Brings Your Word of Mouth Marketing Online

We’re pleased to announce the launch of Trulia Social Search, a new social recommendation feature that allows real estate professionals to generate word-of-mouth referrals from their clients through Trulia and Facebook, helping consumers discover trusted real estate professionals by searching their Facebook social network for agents and brokers their family, friends and acquaintances recommend.

3 Tips to Turbocharge Your Word of Mouth Marketing

Real estate agents naturally build their businesses from happy clients and referrals. In 2010, the typical Realtor® earned 18 percent of their business from past clients and customers according to the National Association of Realtors 2011 Member Profile. Referred clients are often more committed, take less time, and are easier to work with. Here are [...]

Digitize Word of Mouth Referrals: Get Recommended on Trulia!

Get recommended on Trulia! Trulia has just released Facebook recommendations for real estate professionals, digitizing word-of-mouth referrals for the Real Estate Industry. Agents with recommendations have the unique opportunity to generate online word-of mouth referrals by connecting with their clients’ social graph.

Reach Potential Clients Faster with Trulia Instant Leads

Today, Trulia announced the launch of Trulia Instant Leads, a new online real estate lead notification system powered by Twilio. Trulia Instant Leads helps real estate professionals meet more clients by automatically calling the agent’s mobile phone when consumers leave their phone number, instantly connecting both parties live on a phone call. Using Trulia Instant Leads [...]