For Real Estate Professionals
Pierre Calzadilla

Pierre Calzadilla, Manager, Apartment Industry Relations

Pierre is a former Realtor(c), NYS licensed real estate salesperson and Director of e-business for Fillmore Real Estate. He has been with Trulia since 2007 and has worked on successful online marketing initiatives with many of the top real estate brands across the US. He is a sales leader, and online marketing maverick that has trained 1,000′s of agents across the US.

4 Reasons Your Prospects Need a Property Manager

The opinion in many U.S. markets is that  property management services are reserved for out-of-state owners or large investors. However, PMs are valuable whether your owners have one or 100 units. Recently, we had the pleasure of sitting down with Michelle Horneff-Cohen, President of Property Management Systems, to learn how you can help protect your [...]

Top 5 Online Marketing Do’s and Don’ts for the Recovery

Over the years, I have seen hundreds of slogans, catchphrases, and “me, me, me’s” thrown on shopping carts, billboards, business cards and across the web. Yes, they can be an exercise in “branding” and “Getting your name out there.”  But do they get results? Do they make your phone ring? Too many brokers and agents [...]

April 1st – How to Keep Your Favorite Residents

From the desk of your favorite rental tenant: I was sitting in my apartment today, thinking to myself, “self, why do you still live here?” and I came up with these five great reasons I really love my landlord.