3 Ways to Respond Faster to Leads on the Go

Online marketing has been the backbone of my real estate business since 2004. What I learned quickly is that the online consumer operates at a difference pace — they want answers fast. It’s good to have systems in place so you can respond to these buyers and sellers in a timely manner and win their business before they move on to the next agent. … continue reading

3 Ways to Grow your Rental Client Base

Expanding the reach of your business into the rental market has the power to produce big opportunities and other benefits. And one of the best parts about investing in the untapped rental business is that it doesn’t require connections to start out – simply taking the initiative will deliver results. When I moved to New York City, I did not know a single person. Now my business is primarily referral-driven, and with the way technology has advanced, I think it’s even easier than ever to grow a client base in rentals. … continue reading

Three Killer Leads in a Month? That’s Why One New Agent Loves Trulia!

This January alone, I have picked up three SOLID, qualified buyers through Trulia that I now have under buyer agency. The best part is they are ALL in the $1,000,000-$2,000,000 range to buy this year by August!!!!
- John Siddons … continue reading

Agent Advice: Listen Up, Speak Up

Getting advice and answers to your questions has never been so easy. There are many networks and forums online that allow you to connect with your professional peers, and we’re happy to count the Trulia community of agents as one of those great resources. This week, agents around the country reveal their marketing tips, business no-no’s and more.  Check out what they’ve got to say, learn something new, and share your opinion. … continue reading

3 Ways Listing Check-Ins Can Help You Seal a Deal

Even before social networks like Facebook and Twitter became commonplace, real estate agents depended on networking to make their business a success.  While status updates, likes and tweets have become part of our daily lives, they don’t always have a tangible business benefit.

The truth is many consumers have no idea what an agent does. While sharing what music you’re listening to or whether you had cereal or eggs for breakfast can help you build relationships, your business prospects also need to know what you know and how you can help them. It’s important to choose tools that share the right information with the right people at the right time. … continue reading

Trulia Pro Helps Agent Generate 11 Listings in 4 Months

Though the holidays are now mere memories as we steam ahead full force into 2012, one individual is about to receive a $1000 gift that is sure to make him feel like celebrating the season all over again.

A few weeks ago we asked you,real estate professionals, to let us know how Trulia makes your holidays brighter and to share your story in a short video.

We received some wonderful entries, and we know that those of you who entered our 2011 Holiday Giveaway are waiting with bated breath to find out the winner of the $1,000 grand prize. … continue reading

Agent Advice: Listen, Learn & Join the Conversation

The term ‘networking’ may may sound cold and calculating, but when you look past the lingo and get down to it, creating connections and building relationships will serve you in every aspect of your life and yield benefits for years to come. And in this day and age there are endless numbers of communities and groups you can take advantage no matter what you want to talk about and who you’re looking to connect with. … continue reading

3 Simple Steps to Win $1,000

Trulia’s lining the pockets of one lucky agent who takes 5 minutes to make and upload a video today and enter our Holiday Giveaway. If you have a smart phone or  laptop with a webcam, you can use either of them to record a short video and enter to win a $1000 Visa Gift Card. Follow these 3 steps to make a video testimonial and enter to win. … continue reading

Free Webinar: Converting Online Leads into Clients – Mariana Wagner

Time and again we hear that online lead generation doesn’t work, but when we analyze the details, we see that the lead generation is working just fine. It is the lead conversion that is problematic. As a matter of fact, 75% of online leads get ignored according to a study by PCMS Consulting and One Cavo in May of 2011.

Looking for help with your online conversion strategy? … continue reading

Twitter Tips for Agents

Yesterday I had the honor of speaking about Twitter at the Professional Development forum at the NAR Midyear Conference in DC.  Twitter is simultaneously one of the easiest and most complicated social networks to use.  The technical piece of Twitter is actually quite simple.  You type 140 characters into a box, click a button and you have tweeted.  … continue reading