The market’s hot, which means you don’t have time to waste on tasks and tools that won’t help you close deals. In seasons like this, your mobile devices can quickly become friends or enemies.
This spring you can turn your tablet or smartphone into a business partner with these free apps and webinars. continue reading
“The right home for the right price” – If only finding it was as easy as saying it. To do so these days, you can’t be just a good salesperson or property hunter. Now buyers expect you to play builder, designer, and financial expert all at the same time.
Clients need you to tackle their biggest questions, no matter how closely (or loosely) related to your real estate license.
So, which questions do you need to be ready to answer?
Here’s a list of 6 you want to be ready to respond to to move your clients toward an offer and a few helpful tools for tackling each one. continue reading
2013 is right around the corner. While it seems like “just another year” to some, for your clients, the decisions they make in the next few months can have a huge impact on their finances for years to come.
When it comes to helping your clients understand the power of putting a firm, year-end deadline on their mission to buy or sell a home, there are the obvious payoffs you can point out like having 2013 dawn on their new life in their new home, being out from under water or simply being able to move onto a new phase of life. But there are loads of high-impact secondary gains, as well.
Here is a handful of payoffs, some obvious, some less, you can share to help clients realize that closing before the curtain drops on 2012 is one of the smartest decisions they can make: continue reading
Real estate professionals often have twisty-windy career paths that bring them to this field, and I’m no different. People are often surprised to hear that before I became a real estate broker, I was an attorney – and before that, I earned a master’s degree in Psychology. Of all my credentials, it’s my Psychology training that I believe has served me the most fully throughout all stops on my career path. And not because it gave me super powers of mental manipulation for handling crazy clients or agents (seriously – it’s not!).
Rather, Psychology gave me a therapist’s ear and a deep understanding of what causes – and calms – panic and fear.
If you’ve been in this business for awhile, you know that panic and fear – freak-outs, to put it more colloquially – are common, normal reactions of smart, normal people when faced with the life-altering financial and lifestyle decisions involved in buying or selling a home. continue reading
A housing transaction, at the most fundamental level, includes one person who wants to sell and one person who wants to buy. Once the terms are agreed upon, voilà! . . . win-win.
However, if the seller is miserable with the final terms or feels like they had to settle for a lowball offer, the deal is likely to unravel or turn ugly. And if it does fall through, that causes aggravation and costs valuable time and money for everyone involved. continue reading
Now’s the perfect time to think about hiring an intern. These experience hungry, high school and college students are aching for the chance to build their resume and can help you expand your business, according to Shannon W. King, a Realtor also known as “the Real Estate Road Warrior” continue reading
Keeping homeowners in the loop and calming their nerves throughout the sale is a key part of a listing agent’s job. Homeowners want to know you are working for them and providing maximum visibility to get their home sold. That doesn’t necessarily mean calling your owner daily with an update, but rather connecting owners with resources and information that will help them stay up to date with what’s happening with their listing. continue reading
Most busy real estate professionals struggle trying to find time to do all of the things we want to do in our day. We need to always be prospecting yet busy work can keep us away from the tasks that really make a difference to the bottom line. While we can never create more time, we can work smarter. Here are seven productivity boosters to make the most of your day. continue reading
You may have heard the hype about a tool called Evernote, and maybe someone you know says that they love it, but what do they use it for? Evernote is a simple tool to help you organize notes, photos, conversations and much more. Evernote works on several platforms including your blackberry, iPad, PC and Macintosh. continue reading