Online Marketing Bootcamp: Jumpstart Your Business

Watch our all-star lineup of nationally-recognized presenters and jumpstart your business.

The constant influx of new tech tools and social networks means that real estate marketing is always changing, and if you’re a savvy, busyagent, you need an easy and efficient way to stay on top of the latest trends.

Trulia’s free Online Marketing Bootcamp will keep you ahead of the curve. Join us for this interactive training experience where you’ll learn:

The latest tools and marketing tactics to help you meet more customers online
Strategies to build an online lead conversion system to close more deals
How to protect your profit and brand by focusing on the tools and platforms that provide a real return on your investment

Sessions

Making the Right Footprint: Steps to establishing your brand online

Session 1 | Nicole Nicolay
Google, Yelp, and other sites have conditioned consumers to check references online. Learn how to leverage the habits of your next clients to

position yourself so the right clients find you
avoid the time suck of managing too many sites
maximize your exposure on mobile platforms

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Posts for Profit: How to use social media to grow your business

Session 2| David Patterson

R.O.I. – Three letters that both matter and scare most online marketers. Attend this session to learn

which social media sites are formatted best for generating leads you want to reach
great sources for content to engage ready-to-transact clients
measurement tips to ensure your online efforts aren’t in vain

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The Online Marketing Funnel: Understanding acquisition top to closing

Session 3 | Heather Elias
Getting a leads attention is only half the battle. Successful conversion requires a plan for indentifying and nurturing the clients that will actually close. This webinar offers

signs of a lead that will convert
tips and tools for understanding and nurturing clients at any stage
practical advice for sifting and managing leads to save time

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2012 Conversion Realities: The five factors that be keeping you from clients

Session 4 | Daniel Rothamel
Just like the market, consumers are changing. That means you need to revisit everything you thought you knew about your next client. Attend this session for insight into

which online barriers are making your client overlook you online
top reasons consumers don’t think they need an agent and how to combat them
profiles and communication tips for connecting with today’s most common buyers and sellers

Watch it now

Meet the Presenters

Nicole Nicolay – Nicole is Co-Founder and Chief Creative Officer at Agent Evolution, a WordPress web design and education company for real estate. She is also a founder and author of the popular real estate technology blog, MyTechOpinion.com. She was recently named one of the Top 5 Masters of Social Media and one of Real Estate’s 100 Most Influential Leaders, by Inman News. Meet Nicole a.k.a “@nik_nik.”

Daniel Rothamel – One of Real Estate’s 100 Most Influential Leaders according to Inman news, Daniel is Realtor with Strong Team Realtors in Palmyra, Va and a nationally acclaimed social media and online marketing trainer for major events link Inman Connect and RE Tech South. Meet Daniel a.k.a. “@Drothamel.”

David Patterson – After ten years of providing technology and system integration consulting services to some of the biggest financial institutions in the United States, David left Corporate America to become a Real Estate Sales Advocate and Trainer in 2004. Within seven years, he became the Keller Williams Realty (Columbia, SC) and the South Carolina Association of Realtors Technology Chairman and nationally-published Trainer. Meet David a.k.a. “@ibdp3.”

Heather Elias is Training Director and full-time Realtor with Century 21 Redwood Realty in Ashburn, Virginia. Her award winning blogs on LocoMusings.com and the Washington Post Real Estate Blog have helped earn the reputation of one of Northern Virginia’s most Internet savvy listing/buyer’s agents. In addition to her online efforts and local training, Heather is a frequent speaker at national real estate and technology conferences across the country including BlogWorld, Real Estate Tech South, and the National Association of Realtors conferences. Meet Heather Elias a.k.a. “LocoHeather.”